Waltham, MA (BUSINESS WIRE) 7 November 2011
Animation is the production, 2nd edition is a one-of-a-kind reference work to go and Entertainment industrys information source for the many issues involved are how the television and feature animation production. Written by Catherine Winder and Zahra Dowlatabadi and edited by Tracey Miller-Zarneke the new version of this long respected publication every step of the animation production process covers the development of a concept to scripting, marketing and distribution of a project.
published
first in 2001 and translated into Chinese, Korean and Farsi, decided that the authors work and materials are updated as dynamic changes in the business world as the revival of 3D and other technological advances and changing audience consumption for entertainment films and television series. The result is the complete animation production resource available today for students and professionals alike.
the production of animated films defined the role of producers in each phase of the work in animation. The second edition includes new sidebars from industry experts on a variety of topics, from the sale of your project, the establishment of a co-production, to stereoscopic filmmaking. Brooke Breton, Senior Production Executive at Illumination Entertainment, said: If you ever dreamed of an animation producer, buy this book. Animation production clear and concise approach leads the reader from the germination of an idea to implementation in the market. I know of no other book offers such a comprehensive understanding of business processes.
Animation Production covers 2nd Edition discussions on CG, 2D and stereoscopic production processes and provide practical example of maps, charts and templates to help an animation project with solid organizational processes begin. The dedicated website (http://booksite.focalpress.com/companion/9780240815350/index.php) provides online access to a selection of these versatile templates and workflow outlined. The production of animation, 2nd Edition provides a case study of the short film Luna readers go through the steps of the CG production, and this manual is even more efficient by using an interactive website (http://www.rainmaker . com / luna /), real assets and material production shows.
“Producing Animation is a must-read for anyone interested in learning about animation production, from student to artist management, I guess. it to individuals, their knowledge and skills for the industry, especially aspiring animation executive to improve . The step-by-step approach takes a complex process and makes it easy to understand and use in a way, says Sander Schwartz, Director of Children’s and family entertainment for FremantleMedia Enterprises.
Animation Production, 2nd edition in selected bookstores and online retailers are available, as well as the publisher http://www.elsevierdirect.com/product.jsp?isbn=9780240815350.
the authors and editors
Catherine Winder is one of the largest animation producer and creative executive who is currently president and executive producer of Rainmaker Entertainment, one of Canada’s largest producers of CG animation. Winder was recently at Lucasfilm Animation where she set up as an executive producer of the studio, and the feature film and TV series Star Wars: The Clone Wars. She worked with many of the industrys major entertainment companies such as Fox Feature Animation, Blue Sky Studios, HBO, Warner Bros., MTV, Hanna-Barbera Productions, The Cartoon Network and Disney.
Zahra Dowlatabadi
is an award-winning animation producer and consultant in Los Angeles. Dowlatabadi worked with many major studios such as Disney, Warner Bros., Cartoon Network and Universal Cartoon Studios.
Tracey Miller-Zarneke her production experience in the feature films Chicken Little and The Emperor New Groove, and has a unique perspective on the industry when he wrote five books about the art of animation, including those who train for DreamWorks How Your Dragon, Sony’s Cloudy with a Chance of Meatballs and Disney’s Meet the Robinsons.
About
Focal Press
Focal Press, a leading publisher of Media Technology books for 70 years. We provide important resources for professionals and students in many areas, including:. Film and video productions, photography, digital images, graphics, animation and new media, broadcasting and media distribution technologies, music recording and production, mass communications and theater technology
About
Elsevier Science & Technology Books
Elsevier S & T Books offers superior media technology, scientific and technological content of its books and online resources such as books and brain SciVerse ScienceDirect Navigator, the award-winning product quality of neuroscience research. The S & T Books family forms the forefront of media technology market with a focus on Press and IT market with Morgan Kaufmann. Other points Newnes, Syngress, William Andrew, CIMA, Butterworth-Heinemann, Academic Press, Academic Cell, Anderson Press, Publishing and Gulf.
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